Experienced marketing leader driving transformative growth.
I’ve had the privilege of collaborating with Fortune 500 companies like Levi’s and AT&T and global agencies like Publicis (Berlin). My career began with creating impactful point-of-sale materials and visual merchandising strategies for retail giants like Walmart. Later, I directed campaigns for brands such as Ford and Sun Microsystems, blending creativity with strategy.
Every project has enhanced my skills and broadened my perspective, fueling my passion for great design and effective communication.
On the client side, I led AT&T’s successful market entry into Mexico, managing a $10M marketing budget, boosting brand recognition by over 30%, and overseeing the rebranding of 2,900+ locations. More recently in Miami, I’ve driven sales growth and digital innovation across various industries.
These experiences have strengthened my marketing strategy, brand positioning, and digital transformation expertise. I thrive on challenges and delivering data-driven solutions that drive meaningful results.
South Beach, Miami
Palm trees
Summer girl
Old red car in Havana
Strawberry ice cream
Beach picnic